Greece’s capital city Athens is among the top destinations in Europe that offered the best value for money during the month of June, according to a new study released on Wednesday.
Conducted by Mabrian, a leading tourism intelligence company, the study analyzed air connectivity, the average hotel price, and the levels of satisfaction and perception of visitors.
With regard to air connectivity, Mabrian looked at the number of seats on scheduled flights and the number of cities and countries with which each destination has a direct connection.
The analysis of visitor satisfaction is part of the Mabrian indices that measure the level of satisfaction and perception that visitors have with destinations in general and regarding the most relevant areas such as security, climate, accommodation and the tourism product offer.
Zagreb leads the ranking of cities
According to the study, the destination that offered the best value for money during the month of June was Zagreb, located in northwestern Croatia. Despite being among the last in terms of air connectivity, it has a very high level of satisfaction in most of the areas analyzed.
In second place was Athens, Greece, which is better connected than Zagreb but with a slightly higher average price and lower satisfaction levels than the Croatian city.